NORTON — The residents of Rubin Drive are making the holidays a little bit brighter in more ways than one.

They raised more than $1,200 for the Susan G. Komen breast cancer organization with funds gained from showing off their Christmas lights display.

The residents always deck out the neighborhood with a dazzling array of Christmas lights, but this year they added pink-ribbon lights to honor their neighbor, Jennifer Gesner, 43, who was diagnosed with breast cancer in late October. The neighborhood also decided to take advantage of the steady stream of visitors who come to see the lights on weekends by asking for a small donation from those who drove through on Saturday night.

Neighbor Lori Hill, 42, said that she was pleasantly surprised by the generosity that came pouring out.

“It was amazing,” she said. “To raise that much money was a blessing.”

On Saturday, the residents of the street set up a small tent with heaters and doled out cookies and other donated treats as they stood outside to collect donations and inform visitors about their cause.

“Everyone was really generous and very giving and it was wonderful,” Hill said.

In addition to the people who donated Saturday night, Hill said others have been sending in donations throughout the week and she plans to send the money to the Komen organization in Gesner’s name by the end of the week.

Hill said she and her neighbors are looking to turn the fundraising into an annual event and they were looking into making a future donation to a more local group that aides with breast cancer treatment or research.

PAIGE ALLEN can be reached at 508-236-0336, at pallen@thesunchronicle.com and on Twitter @SCNortonMa.

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